こちら
here, this way
こ- is the near one, same as これ. The receptionist doesn't point, she turns her whole hand over and lays it out flat: こちら, this way.
The polite one. こっち is the same word, dropped into casual speech. Also a polite way to say 'this person' when introducing someone.
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Emaki is not affiliated with, or endorsed by, Kaishi 1.5k or its authors. The word, reading and meaning come from the Kaishi 1.5k deck, used with their permission. The mnemonic, the note and the kanji breakdown are original work, published under CC BY-SA 4.0.